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SECO USA to Unveil New Intel Atom-based System

Rockville, MD (August 13, 2008) – SECO USA, Inc., a leader in small form factor, low-power embedded systems for OEMs of mobile devices, will unveil their new Intel Atom-based FireFly next week at the Intel Developer Forum (IDF) in San Francisco. Taking place at the Moscone Convention Center, August 19 -21, IDF will be SECO USA’s first time presenting the 95mm x 114mm single board computer to the public. IDF attendees are encouraged to stop by SECO USA’s booth (#354) to examine the small, but powerful system for the first time on public display.

During the unveiling, SECO USA will provide details about what differentiates FireFly from the sea of COM-based solutions hitting the market. One such differentiator is that FireFly is the only Atom-based stand-alone system with on-board DDR and a full array of on-board peripherals, including: 10/100 Ethernet, touch screen interface, audio and display support, 1 RS-232 serial port, 2 USB host ports, 1 USB client port, dual battery charger, ExpressCard slot, microSD slot, and support for onboard 802.11, Bluetooth, and GPS. Additionally, SECO USA’s BatterySmart power management software results in lower total power usage and increased battery life.

“FireFly is distinctive in that, unlike our competitors’ systems, it offers an impressive array of functionality without an expansion board,” stated Dan Rowland, SECO USA’s Director of Marketing. “This means that the majority of customers can use FireFly, out of the box, without designing and manufacturing a complex carrier board. This greatly reduces system complexity and cost, and gets customers to market faster. Its small size and stand-alone capability make FireFly a competitive solution for designers of next generation UMPCs and battery-operated wireless devices, but it’s the combination of BatterySmart with Intel’s Atom processor that places FireFly in a different class from all other products on the market!”

SECO USA, Inc. is a leading provider of low-power, small form factor, embedded systems to OEMs needing a high performance, low-power solution for mobile devices. SECO USA provides its patented BatterySmart power management software and hardware platforms to developers of handheld and wireless devices, such as PDAs, UMPCs, MIDs, wearable computers, industrial computers and smart sensors. SECO USA’s products utilize Windows CE, Windows XPe, Windows Mobile and Linux operating systems running on Intel Atom and Marvell’s Intel XScale processors. The company’s headquarters are in Rockville, Maryland. For more information please visit

  • By: admin
  • Published: Aug 13th 2008
  • Categorized: Press Release
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