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SECO USA to Live Demo New Intel Atom-based System

Rockville, MD (March 25, 2009) – SECO USA, Inc., a leader in small size, low-power embedded systems for OEMs of mobile devices, will present their first public live demonstration of FireFly at the Embedded Systems Conference (ESC) Silicon Valley in San Jose, CA. ESC takes place March 31 – April 2, 2009 at the McEnery Convention Center, with SECO USA demoing FireFly at booth #244. The live demonstration will showcase FireFly’s performance and low-power characteristics as the only Intel Atom-based board of its kind with a full range of peripherals.

FireFly, which can be used by itself or with an expansion board, is the only stand-alone single board computer based on the Intel Atom processor chipset with on-board DDR and a full set of peripherals including: USB Host and Client, Ethernet, power supplies, USB Host and Client port, memory, SD and ExpressCard slots, and a full range of standard peripheral connectors. In addition to FireFly’s stand-alone advantage, SECO USA’s BatterySmart and system design are an important value-add to customers seeking embedded systems for a small-size, low-power mobile devices with quick time-to-market..

“FireFly offers many advantages to OEMs of mobile and handheld devices,” said Dan Rowland, VP of Marketing for SECO USA. “Its compact design, low-power feature set and robust standard peripherals make it an exceptional system like nothing else available in the market! Since Firefly can be ready to use off-the-shelf, unlike other Atom-based systems, it can be applied to create a wide range of mobile devices and reduce the time to market for designers of Windows XP or Linux based portable devices. Additionally, FireFly will come with, BatterySmart, SECO USA’s power management suite, which has been show to extend the battery life of a portable device up to 30 percent!”

ESC attendees are encouraged to stop by SECO USA’s booth, #244, to see FireFly in action. Or contact SECO USA at 800.983.8441, or, or visit for more information. To schedule an interview please contact Hayley Parks at
SECO USA, Inc. is a leading provider of low-power, small form factor, embedded systems to OEMs needing a high performance, low-power solution for mobile devices. SECO USA provides its patented BatterySmart power management software and hardware platforms to developers of handheld and wireless devices, such as PDAs, UMPCs, MIDs, wearable computers, industrial computers and smart sensors. SECO USA’s products utilize Windows CE, Windows XPe, Windows Mobile and Linux operating systems running on Intel Atom and Marvell’s Intel XScale processors. The company’s headquarters are located along the I-270 Technology Corridor in Rockville, Maryland. For more information please visit

  • By: admin
  • Published: Mar 25th 2009
  • Categorized: Press Release
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